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In the current economic climate, its been a bit rough for those that want to go green on a budget. Not everyone can...
Read the rest of this articleIn the current economic climate, its been a bit rough for those that want to go green on a budget. Not everyone can...
Read the rest of this article
This took guts to do in China, where law officials are often harsh about displays of flesh in public, but about 20 Chinese men and women took off their pants during a subway commute to promote sustainable consumption. China hasn’t been particularly receptive to international pressure regarding green living and business practices but some citizens, like these, are making their voices heard.
The symbolism may not immediately be clear, but the activists were removing one item of clothing to point out the carbon that pants and skirts create, about 7kg. None of those involved knew each other and it was organized through local bulletin boards online, which indicated that they might be confronted by police. An online sales manager organized the event and wanted to do something that would draw attention without violence.
With China’s economy churning out a massive 8% growth per year the country’s carbon emissions are expected to double within 15 years, according to The Guardian. That’s no laughing matter considering China already has the world’s largest carbon emissions in the world.
40 minutes in a subway ride without pants won’t necessarily change the world, but it has certainly started conversation among people and brought attention to the idea of starting change from the ground up. One female who participated said “of course I feel a little bit shy, after all we are Chinese. But I think it is OK to promote environmental protection in this way”.
The concentration of factories in China is a large cause of its output of carbon and environmental pollution. China’s government is investing heavily in green living and there are some signs it’s making progress as entrepreneurs take advantage of the readily available funding. Contaminated water and toxic spills aren’t going anywhere overnight but maybe with activist movements like this change will happen faster.
Why Tainted Green? Literally, green is only a color. But in typical human fashion we've pumped a cacophony of additional meanings and symbolism into the word. Green has become a marketing tool used by companies with impunity to wrap their products in a balmy haze of "ethical" and "conscientious" approval.
That's where Tainted Green steps in. We are seekers of truth, and we support the fundamental drivers behind the green movement. Ideas like permaculture, renewable energy, and recycling make sense, but companies that express support for green without a wholesome process behind it have tainted the meaning of green. And so, our focus is to create green content that pushes the ideology forward while pointing out which parts look like this year's marketing baggage. Welcome to Tainted Green, where we focus on unearthing the truth about green.
