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In the current economic climate, its been a bit rough for those that want to go green on a budget. Not everyone can...
Read the rest of this articleIn the current economic climate, its been a bit rough for those that want to go green on a budget. Not everyone can...
Read the rest of this article
Dell has worked in the green space for a while now and it just announced a new initiative that will cut companywide use of electricity by 48 million kilowatt hours per year. That’s enough power to provide energy for over 4,000 American homes every year. Not only is that good for the environment, it also will save the company $5.8 million annually.
This is the type of move any company could take to become more sustainable without overtly affecting their core business. Some of the things Dell is changing are creating savings purely by making processes more efficient, but it’s also investing in solar power. 25% of the company’s energy needs are already met by renewable sources.
Some of the efficiency projects include automatically powering down PCs when not in use, more efficient light bulbs, HVAC improvements, heating and cooling buildings only when necessary, and consolidating/simplifying IT according to a company press release. These are the types of initiatives any company could benefit from. And while those are important efforts and noteworthy already, the most interesting piece is Dell’s effort to use solar power more.
In one of its covered parking lots in Round Rock, TX facility, Dell will be placing a layer of solar arrays on top. That is expected to produce 131,051 watts of power and while that isn’t a ton, it will provide enough energy to charge any vehicles that need an electric charge during the day. Talk about going green and taking care of employees all at once.
Beyond parking lots, Dell has also completed a solar water heater installation at one of its manufacturing sites in Brazil.
Investing in technology and business processes that use less energy just makes sense, and it’s good to see that Dell is making commitments to continue moving in that direction.
Why Tainted Green? Literally, green is only a color. But in typical human fashion we've pumped a cacophony of additional meanings and symbolism into the word. Green has become a marketing tool used by companies with impunity to wrap their products in a balmy haze of "ethical" and "conscientious" approval.
That's where Tainted Green steps in. We are seekers of truth, and we support the fundamental drivers behind the green movement. Ideas like permaculture, renewable energy, and recycling make sense, but companies that express support for green without a wholesome process behind it have tainted the meaning of green. And so, our focus is to create green content that pushes the ideology forward while pointing out which parts look like this year's marketing baggage. Welcome to Tainted Green, where we focus on unearthing the truth about green.

Comments
You can either Lease or buy a new car to use the cash for clunkers program. It has to be new vehicles and not used ones.
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